Post by account_disabled on Feb 18, 2024 0:09:37 GMT -5
Despite the growing popularity of marketing venues such as social media, YouTube videos and blogs, one of the most effective and inexpensive options remains email marketing. In this article, we will examine email marketing statistics and show you why you cannot ignore this strategy. Email is an integral part of most people's lives. We use it to communicate with co-workers and customers, stay in touch with friends and family, and stay on top of our responsibilities. In this article, let's explain how efficiently this marketing method works with e-mail marketing statistics for a business. With the right approaches, you can reach your audience directly via e-mail and always increase your sales, especially with remarketing. Basic Email Statistics Approximately 347.3 billion emails are sent worldwide every day. Approximately 92% of internet users in Turkey have an email account.
Approximately 3 billion people in the world do not have Business & Consumer Email List access to the internet. People in the United States send the most emails daily, followed by Germany, Austria, China and France. Türkiye is still in the middle of the list. 8 billion spam messages are sent every day in the United States. This number is much lower in Turkey. The average professional receives 120 business emails a day. Gmail is the most popular email service in Turkey with 53% of the market share. Gmail users have an average of 1.75 email addresses. While people spend more than 5 minutes reading emails on holidays, millennials spend about 10 minutes on it. E-Mail Marketing Statistics Revenue from email marketing will reach 10 billion in 2023 By 2027, spending on email marketing will reach $17.9 billion The annual growth rate for email marketing.
More than 64% of small businesses use email marketing as one of their primary marketing channels Roughly 57% of small businesses plan to increase spending on email marketing in the next year Only 10% of small businesses plan to reduce their spending on email marketing in 2023 Email marketing offers the most significant ROI for small businesses over other channels, including social media, traditional marketing, and content marketing Automating emails through a drip campaign leads to a 34% increase in revenue More than 91% of businesses believe email automation is critical to their success Companies using triggered emails see a 70.5% higher open rate than regular email marketing About 45% of companies send promotional emails once a week, while 33% send them several times a week. B2C Email Marketing Statistics B2C emails have a higher open rate of 2% versus 22% for B25B emails.
Approximately 3 billion people in the world do not have Business & Consumer Email List access to the internet. People in the United States send the most emails daily, followed by Germany, Austria, China and France. Türkiye is still in the middle of the list. 8 billion spam messages are sent every day in the United States. This number is much lower in Turkey. The average professional receives 120 business emails a day. Gmail is the most popular email service in Turkey with 53% of the market share. Gmail users have an average of 1.75 email addresses. While people spend more than 5 minutes reading emails on holidays, millennials spend about 10 minutes on it. E-Mail Marketing Statistics Revenue from email marketing will reach 10 billion in 2023 By 2027, spending on email marketing will reach $17.9 billion The annual growth rate for email marketing.
More than 64% of small businesses use email marketing as one of their primary marketing channels Roughly 57% of small businesses plan to increase spending on email marketing in the next year Only 10% of small businesses plan to reduce their spending on email marketing in 2023 Email marketing offers the most significant ROI for small businesses over other channels, including social media, traditional marketing, and content marketing Automating emails through a drip campaign leads to a 34% increase in revenue More than 91% of businesses believe email automation is critical to their success Companies using triggered emails see a 70.5% higher open rate than regular email marketing About 45% of companies send promotional emails once a week, while 33% send them several times a week. B2C Email Marketing Statistics B2C emails have a higher open rate of 2% versus 22% for B25B emails.